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How can I save on landscaping?

Ensuring that your home has curb appeal is a surefire way to attract potential buyers and enhance your chances of obtaining a quick sale. Though sometimes overlooked, a home with a well-landscaped yard can have a drastic impact on those who view it. Although professional landscaping isn’t cheap, taking the time to do the work yourself can have many benefits. A recent article posted on CNNMoney outlines several steps you can take to get your home looking picture-perfect at a fraction of the price. Several of the tips are listed below.

  1. Broaden the beds
  2. Focus on foliage
  3. Accent the architecture
  4. Trim with technique

For more information on how these steps can contribute to your curb appeal (including a full description of each of the items listed above), please click the full article link below. As always, contact us today for all of your real estate needs in Greater Lafayette!

Source: CNNMoney | Full Article

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KW Family Reunion 2012 to Take Place in Orlando, Florida – Plus, Family Reunion 2011 Recap

As the excitement from Keller Williams Family Reunion 2011 winds down in Anaheim, anticipation for next year’s event is already on the rise. The 2012 convention will once again take place in sunny Orlando, FL. KW agents can currently can take advantage of a discounted ticket price if they purchase from now through March 15. For more information, please follow this link.

Family Reunion 2011 Recap

Courtesy of the KW Blog, here is a list of exciting news and events from this year’s event.

Point, click, close: How myTransactions will transform the real estate transaction.

Why clients want you to be an eEdge agent: “Consumer-Centricity” goes high-tech with eEdge.

Break on through with Keller Williams: Opportunity, optimism, perseverance and passion drive these leaders featured in a new video from KW.

KW Associates Break a World Record at Red Bash: How many people can you get to do the Cha Cha Slide? Probably not as many as KW.

For more highlights and recaps, please visit the KW Blog.

We’ll see you next year in Orlando!

Social Media Do’s and Don’ts From Family Reunion

If you are not currently in Anaheim at Family Reunion, you are missing out on some of the hottest trends and gadgets in the real estate industry today. No worries – our blog is here to keep you abreast of all the latest developments!

A recent seminar held at the conference tackled the popular issue of social media and how to best utilize it as a marketing tool. Tech experts including Liz Landry, Sue Adler, and Jay Papasan weighed in on some of the things you should and should not be doing with your social media. A short list of these “do’s and don’ts” can be viewed below. For the full list, please click the “Full Article” link below.

Social Media Do’s

  • Be yourself – your professional self – people are watching. If you can’t be who you are, perhaps you should reconsider whether being on social media is right for you.
  • Follow good etiquette. Give more than you take.
  • Be Present and Be Authentic.

Social Media Don’ts

  • Be negative – Do YOU want to follow someone who is negative?
  • Blatantly/advertise on your profile. Your Facebook profile is not the place to post your listings.  Posting listings and asking for business is a sure way to get unfriended/unfollowed!
  • Be 100% about business.  Have fun with it.  People want to connect with YOU.

Keller Williams Signature Partners has a passion for technology that we believe will wonderfully suit your needs as a real estate agent on the cutting edge. Contact us today for more information.

Source: KW Blog | Full Article

Leveraging Your Real Estate Social Media

An article posted today at Agent Genius discusses several methods for getting the most out of your social networking tools, with a special emphasis placed on converting your leads from your sphere of influence.

Several tips are outlined here. For the complete list, please click the “Full Article” link below.

  1. Share with your sphere your HOT listing that needs to move and drop a link to your blog post about it.
  2. Put a little feeling into your listings by not using automated blog tools. Put your listing in the best light.
  3. Be a little more competitive in your market, less kumbaya and a little more taking your business seriously.

Keller Williams Signature Partners recognizes the need to effectively utilize technology to manage your business. For more information on what we can do for your career, please contact us.

Source: Agent Genius | Full Article

Follow @KWLafayette on Twitter!

Want to keep up to speed on the latest real estate news, technology, and trends? Follow @KWLafayette on Twitter! Our Twitter account is directly linked to our blog page, so you will always be able to read each new blog post as soon as they are posted on the site.

Real estate agents and brokers: are you interested in what technology can do for your career? Contact our Team Leader today!

Maximizing Your Online Presence Through Social Media

As a tech-savvy real estate agent, you likely already have a social media presence, especially on Facebook. But did you know there is more you can do on Facebook than creating and managing your profile and fan pages?

Facebook advertising can extend your business reach and allow you to touch potential clients who may never see your profile or fan page. Although your ultimate goal as an agent is to negotiate a sale, the objective for your social media marketing is to create an enhanced awareness of your business for those who may be interested in the message you are providing.

To that end, here are a couple of tips for making the most out of your Facebook advertising.

1) Fine-tune your Facebook ads – Target your ads by classifications such as geography, age, gender, and etc. Experiment with different images for your ads depending on their purpose. For example, if you are seeking out first-time homebuyers, consider utilizing pictures of a young couple.

2) Create deeper engagement – Offer something for your potential clients, such as an eBook or seminar invitation, in addition to your sales pitch. You can then encourage respondents to provide feedback on your pages.

3) Analyze, then alter – Facebook provides a variety of tracking tools to help you analyze the effectiveness of an ad. Monitor items such as your click through rate, clicks by demographic, and clicks by age bucket.

More tips such as these are always availble on MyKW, a special intranet system designed specifically for Keller Williams agents. Contact our Team Leader today for more information on a career at Keller Williams.

Source: KWRI

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